PORTFOLIO

Nickel Brook

CRAFT BREWERY

Craft Brewer, Nickel Brook was struggling to connect with consumers. Award winning beer suffered from out of date packaging. Independent Allied repositioned the brand and developed a singular brand proposition and image. Nickel Brook Brewery has seen sales and market perception significantly increase as a result of our work.

SCOPE

  • BRAND STRATEGY
  • POSITIONING
  • NAMING
  • PACKAGING

 

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