MOOSEHEAD
HISTORIC CANADIAN BREWERY
As Canada’s Oldest Independent Brewery, Moosehead has entrusted Independent Allied to manage their legacy brand’s visual equity. Independent Allied has enjoyed a long term relationship with senior management as a strategic partner to reimagine core brands such as Moosehead Lager, Moose Light and the Alpine brands.
SCOPE
- BRAND STRATEGY
- RESEARCH
- IDENTITY
- PACKAGING