WHISKEY GUILD
CANADIAN WHISKEY DISTILLER
A small batch line of special, hand-blended rye whiskeys from Canada’s leading spirits company. The result, Gooderham & Worts, Lot 40 and Pike Creek rye whiskeys were named, positioned and designed by Independent Allied and quickly were recognized as the company’s gold standard for distilling.
SCOPE
- NAMING
- IDENTITY
- PACKAGE DESIGN